{"id":4398,"date":"2016-08-02T22:28:49","date_gmt":"2016-08-02T20:28:49","guid":{"rendered":"https:\/\/e-playbet.com\/?p=4398"},"modified":"2016-11-22T11:40:12","modified_gmt":"2016-11-22T10:40:12","slug":"koszty-marketingowe-zmniejszyly-zyski-bet-at-home","status":"publish","type":"post","link":"https:\/\/e-playbet.com\/koszty-marketingowe-zmniejszyly-zyski-bet-at-home\/","title":{"rendered":"Koszty marketingowe zmniejszy\u0142y zyski Bet-at-home"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong>Wydatki marketingowe zwi\u0105zane z Mistrzostwami Europy we Francji spowodowa\u0142y, \u017ce zyski <a href=\"http:\/\/affiliates.bet-at-home.com\/processing\/clickthrgh.asp?btag=a_81436b_31707&amp;aid=\" target=\"_blank\">Bet-at-home<\/a> w pierwszej po\u0142owie\u00a02016 roku by\u0142y a\u017c o 42% ni\u017csze ni\u017c w analogicznym okresie roku 2015.<\/strong><\/p>\n<p style=\"text-align: justify;\">Od stycznia do czerwca zysk sp\u00f3\u0142ki wyni\u00f3s\u0142\u00a09,6 mln \u20ac, rok wcze\u015bniej by\u0142o to a\u017c\u00a016,5 mln \u20ac. Wp\u0142yw na takie wyniki mia\u0142y wydatki marketingowe, kt\u00f3re wynios\u0142y w tym okresie a\u017c 26,6 mln \u20ac, o ponad 10\u00a0mln \u20ac wi\u0119cej ni\u017c w pierwszym p\u00f3\u0142roczu 2015. Celem tych dzia\u0142a\u0144 by\u0142o\u00a0zaktywizowanie dotychczasowych klient\u00f3w oraz pozyskanie nowych podczas najwa\u017cniejszej imprezy pi\u0142karskiej w 2016 roku.<\/p>\n<p style=\"text-align: justify;\">Wed\u0142ug danych podanych przez\u00a0<strong><a href=\"http:\/\/affiliates.bet-at-home.com\/processing\/clickthrgh.asp?btag=a_81436b_31707&amp;aid=\" target=\"_blank\">Bet-at-home<\/a>\u00a0<\/strong>firma posiada\u0142a na koniec pierwszej po\u0142owy 2016 roku 4,5 mln zarejestrowanych u\u017cytkownik\u00f3w.\u00a0Efekty dzia\u0142a\u0144 marketingowych zauwa\u017calne s\u0105 r\u00f3wnie\u017c na poziomie zwi\u0119kszonych przychod\u00f3w korporacyjnych (65 mln\u00a0\u20ac w 2016, 56 mln\u00a0\u20ac w 2015).<\/p>\n<p style=\"text-align: justify;\">Pe\u0142ny raport za pierwsze p\u00f3\u0142rocze znajdziecie <a href=\"https:\/\/www.bet-at-home.ag\/cms\/file\/84206\/000000000003fa9c\/small\/84206.pdf\" target=\"_blank\">w tym miejscu<\/a>.<\/p>\n<p><center><!-- Affiliate Code Do NOT Modify--><a href=\"http:\/\/affiliates.bet-at-home.com\/processing\/clickthrgh.asp?btag=a_81436b_31707&amp;aid=\"><script src=\"\/\/wlbetathome.eacdn.com\/wlbetathome\/bannerflow\/ia_ph_2737.js?btag=a_81436b_31707\" type=\"text\/javascript\" charset=\"utf-8\"><\/script><img decoding=\"async\" style=\"border: none; width: 0px; height: 0px;\" src=\"http:\/\/affiliates.bet-at-home.com\/processing\/impressions.asp?btag=a_81436b_31707&amp;aid=\" alt=\"\" border=\"0\" \/><\/a><!-- End affiliate Code--><\/center><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wydatki marketingowe zwi\u0105zane z Mistrzostwami Europy we Francji spowodowa\u0142y, \u017ce zyski Bet-at-home w pierwszej po\u0142owie\u00a02016&#8230;<\/p>\n","protected":false},"author":4,"featured_media":2851,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[198],"tags":[250,333],"featured_image_urls":{"full":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home.jpg",500,300,false],"thumbnail":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home-150x150.jpg",150,150,true],"medium":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home-300x180.jpg",300,180,true],"medium_large":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home.jpg",500,300,false],"large":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home.jpg",500,300,false],"wysija-newsletters-max":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home.jpg",500,300,false],"1536x1536":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home.jpg",500,300,false],"2048x2048":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home.jpg",500,300,false],"covernews-slider-full":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home.jpg",500,300,false],"covernews-slider-center":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home.jpg",500,300,false],"covernews-featured":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home.jpg",500,300,false],"covernews-medium":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home.jpg",500,300,false],"covernews-medium-square":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/03\/Bet-at-Home.jpg",500,300,false]},"author_info":{"display_name":"\u0141ukasz Kieza","author_link":"https:\/\/e-playbet.com\/author\/lki\/"},"category_info":"<a href=\"https:\/\/e-playbet.com\/category\/news\/\" rel=\"category tag\">News<\/a>","tag_info":"News","comment_count":"0","_links":{"self":[{"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/posts\/4398"}],"collection":[{"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/comments?post=4398"}],"version-history":[{"count":0,"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/posts\/4398\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/media\/2851"}],"wp:attachment":[{"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/media?parent=4398"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/categories?post=4398"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/tags?post=4398"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}