{"id":3909,"date":"2016-06-02T13:59:22","date_gmt":"2016-06-02T11:59:22","guid":{"rendered":"https:\/\/e-playbet.com\/?p=3909"},"modified":"2016-12-21T16:07:51","modified_gmt":"2016-12-21T15:07:51","slug":"rebranding-marki-pinnacle","status":"publish","type":"post","link":"https:\/\/e-playbet.com\/rebranding-marki-pinnacle\/","title":{"rendered":"Rebranding marki Pinnacle"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong>Pinnacle Sports, operator zak\u0142ad\u00f3w sportowych licencjonowany na Curacao i Malcie podj\u0105\u0142 decyzj\u0119 o przemianowaniu marki na &#8222;Pinnacle&#8221;.<\/strong><\/p>\n<p style=\"text-align: justify;\">Pierwszym krokiem do tego procesu by\u0142o nabycie przez Pinnacle Sports domeny www.Pinnacle.com od producenta element\u00f3w elektronicznych Phoenix. Nowa nazwa i logo bukmachera zosta\u0142o ju\u017c wdro\u017cone na wszystkich stronach i materia\u0142ach marketingowych marki.<\/p>\n<p style=\"text-align: justify;\">Lider projektu Harry Lang Dyrektor Marketingu Pinnacle w nast\u0119puj\u0105cy spos\u00f3b skomentowa\u0142 zmian\u0119 nazwy marki:<\/p>\n<blockquote>\n<p style=\"text-align: justify;\">&#8222;Nazwa Pinnacle jest r\u00f3wnoznaczna z najwy\u017cszymi kursami i stawkami w \u015bwiecie zak\u0142ad\u00f3w online i funkcjonuje przez prawie 20 lat. Jako, \u017ce obecnie mo\u017cemy zaoferowa\u0107 znacznie wi\u0119cej ni\u017c tylko zak\u0142ady sportowe, to doskona\u0142\u0105 okazja do przemianowania i od\u015bwie\u017cenia architektury ca\u0142ej marki, tak by by\u0142a ona jeszcze bardziej wsp\u00f3\u0142czesna i dynamiczna.\u201d<\/p>\n<\/blockquote>\n<p style=\"text-align: justify;\">Komentarz Langa wspar\u0142 CEO Pinnacle Paris Smith:<\/p>\n<blockquote>\n<p style=\"text-align: justify;\">&#8222;Nasi klienci, konkurenci i pracownicy znaj\u0105 Pinnacle Sports jako &#8222;Pinnacle&#8221;, poniewa\u017c rozpocz\u0119li\u015bmy swoj\u0105 dzia\u0142alno\u015b\u0107 ju\u017c w 1998 roku, wi\u0119c obecne przemianowanie jest naturalnym krokiem. Od\u015bwie\u017cenie marki odzwierciedla rosn\u0105c\u0105 ofert\u0119 poza zak\u0142adami sportowymi, wi\u0119c kiedy natrafi\u0142a si\u0119 okazja do przej\u0119cia domeny Pinnacle.com nie mogli\u015bmy z niej zrezygnowa\u0107.\u201d<\/p>\n<\/blockquote>\n<p><iframe src=\"https:\/\/www.youtube.com\/embed\/r1_N7dn6PIE\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pinnacle Sports, operator zak\u0142ad\u00f3w sportowych licencjonowany na Curacao i Malcie podj\u0105\u0142 decyzj\u0119 o przemianowaniu marki&#8230;<\/p>\n","protected":false},"author":4,"featured_media":3908,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[198],"tags":[335,411],"featured_image_urls":{"full":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle.png",1118,600,false],"thumbnail":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle-150x150.png",150,150,true],"medium":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle-300x161.png",300,161,true],"medium_large":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle-768x412.png",640,343,true],"large":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle-1024x550.png",640,344,true],"wysija-newsletters-max":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle-600x322.png",600,322,true],"1536x1536":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle.png",1118,600,false],"2048x2048":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle.png",1118,600,false],"covernews-slider-full":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle.png",1118,600,false],"covernews-slider-center":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle.png",1024,550,false],"covernews-featured":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle.png",1024,550,false],"covernews-medium":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle.png",708,380,false],"covernews-medium-square":["https:\/\/e-playbet.com\/wp-content\/uploads\/2016\/06\/pinnacle.png",675,362,false]},"author_info":{"display_name":"\u0141ukasz Kieza","author_link":"https:\/\/e-playbet.com\/author\/lki\/"},"category_info":"<a href=\"https:\/\/e-playbet.com\/category\/news\/\" rel=\"category tag\">News<\/a>","tag_info":"News","comment_count":"0","_links":{"self":[{"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/posts\/3909"}],"collection":[{"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/comments?post=3909"}],"version-history":[{"count":0,"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/posts\/3909\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/media\/3908"}],"wp:attachment":[{"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/media?parent=3909"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/categories?post=3909"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e-playbet.com\/wp-json\/wp\/v2\/tags?post=3909"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}